About

Strategic Membership Solutions (SMS) is Australasia's leading consultancy specialising in sponsorship and membership support for associations. SMS assistance is tailored to your needs and budget with a focus on insightful ideas and practical, workable solutions. Our team can assist with anything from a couple of hours’ discussion to working with you on longer term projects. Please feel free to contact us for an obligation free discussion about how we can assist you. Our details are at the bottom of this page but please feel free to connect directly with the team member below you think could best answer your question... 

Belinda Moore, Consultant

Belinda has assisted thousands of not-for-profit organisations with their strategic and membership challenges. She specialises in training, motivating and up-skilling boards, staff, and volunteers to improve performance and outcomes. She works with a broad range of professional associations, industry bodies, and charities throughout Australia and New Zealand. Known for her enthusiastic and engaging style, Belinda is a frequent presenter for not-for-profit organisations around the world and can speak knowledgeably on an array of topics relating to association strategy, business models, and membership. Revealing insights from her personal and professional experiences over more than 25 years working with associations, she ensures that participants walk away with practical ideas and information they can immediately apply. Belinda authored the white papers Association Apocalypse and Membership is Dead? and writes the popular Association Annie comic strips. She has written four books: The Membership Machine, Membership Fundamentals, The Membership Managers’ Handbook, and Association Annie: Herding Cats. Belinda has worked with professional associations, industry associations, community organisations, charities and other non-government organisations to assist them to powerfully improve their membership growth and develop other income streams. You can connect with Belinda by emailing belinda@smsonline.net.au, calling +61 413 190 197 or via LinkedIn or Twitter.

"Belinda assisted our Council to reassess the value proposition offered by membership of our association, and to look more closely at the segmentation we had been using to identify enhanced opportunities for member engagement. She did this most effectively, and helped Council to better define issues requiring our attention. Whilst challenging them, she moved them constructively into planning mode, and therefore helped to reshape our strategic position. Belinda is a great facilitator and a thought leader!" Garry Pearson, Australian Dental Association Victoria Branch


Julian Moore, Consultant

Julian is Australasia’s top not-for-profit sponsorship practitioner, specialises in charities, associations and other non-profits. He draws on his extensive experience in both Australia and Europe to deliver exceptional sponsorship outcomes for his clients. His work includes in-house coaching and training; Board briefings, keynote speaking and ad hoc consultancy for those seeking specific assistance with their business development processes. Julian draws on his extensive experience in Australia and the United Kingdom to improve the sponsorship performance of clients. Julian is an accomplished and entertaining speaker who regularly presents at events around the world. During his presentations he gives real world examples and case studies to inspire and engage attendees. Whether through his presentations or consultancy, Julian focuses on providing practical and useful ideas that can be implemented immediately to start benefiting your organisation. You can connect with Julian by emailing Julian@smsonline.net.au, calling +61 0401 648 533, or via LinkedIn or Twitter.

“The Australian Boarding Schools Association had reached 100% membership and was not able to grow, and Julian Moore brought to us the ability to move forward in our Strategic Plan. His engaging nature, ability to make us think outside the square, positive attitude to every hurdle and vision to see our worth made our work together engaging partners incredibly valuable. In all of the time spent together he has taught us the important skills to move forward, develop worthwhile partnerships and work toward growth and development.” Richard Stokes, Australian Boarding Schools Association


Amy Schmidt, Client Services

Amy has worked across the not-for-profit sector in a variety of roles, and brings efficiency and productivity to her administrative role with Strategic Membership Solutions. Working for SMS has seen her broaden her experience and network in the association sector; and she enjoys assisting clients, ensuring the office runs smoothly, and making our events incredible learning and networking opportunities.  Amy is passionate about working with associations to extend their reach and impact within the larger community. Amy can be contacted on: amy@smsonline.net.au 


Strategic Membership Solutions (SMS)
PO Box 1400, COOPAROO DC QLD 4151 AUSTRALIA
Telephone: 1300 852 303
Email: info@smsonline.net.au


 Website by Converge Design


Powered by Wild Apricot Membership Software