Privacy Policy

SMS is committed to observing high standards in its handling of personal information and values the privacy of its clients and website visitors. This Privacy Policy outlines SMS's practices concerning the treatment of Personal Information in accordance with the Privacy Act 1988, encompassing the Australian Privacy Principles.


  • Personal Information: Information or an opinion about an identified individual or an individual who is reasonably identifiable.
  • Sensitive Information: Information or an opinion about an individual’s racial or ethnic origin, political opinions, religious beliefs, philosophical beliefs, membership of a trade or professional association, sexual orientation, criminal record, or health information.


SMS collects Personal Information solely when necessary for its functions or activities, primarily to:

  • Provide products and services,
  • Manage billing and accounts,
  • Engage in business planning and product development,
  • Oversee database management by our database software provider and website developer.
  • Sensitive Information will be collected only with individuals’ consent and if crucial for an activity or function of SMS.


SMS employs Personal Information predominantly for the mentioned purposes. When engaging in Direct Marketing, SMS will ensure that individuals are clearly informed of their right to opt out, with the opt-out choice honoured in all subsequent marketing instances.


SMS may gather personal information for the aims of delivering or promoting products and services. Event recordings may be conducted by SMS. If individuals prefer not to be identifiable in these recordings, they should inform us before the event. Personal information may be disclosed to event speakers, organisers, sponsors, offer providers, service providers, and regulatory authorities. Some of these entities may reside outside Australia, in countries like the US, UK, and Singapore, and may not always adhere to Australian privacy laws.

SMS may disclose Personal Information to unrelated third parties for outsourcing purposes, where such disclosure is for a related secondary purpose, has been notified to individuals, or is within the individual’s reasonable expectations. Adequate steps will be taken to ensure third-party contracts are compliant with the Privacy Act’s Use and Disclosure provisions. Law enforcement agencies, government agencies, courts, or external advisers may receive Personal Information disclosure where permitted or mandated by law.

Cross-Border Data Transfers:

Personal information may be disclosed to entities outside Australia, such as in the US, UK, and Singapore. SMS will take necessary steps to ensure overseas recipients comply with Australian privacy laws.

Website Search Results & Links to Third Party Sites

For your convenience and information this Site contains links to other sites (the “Linked Sites”). The Linked Sites are not under the control of SMS.  SMS makes no representation or warranty that the Search Results will not contain links and references to objectionable material or in relation to the accuracy or any other aspect of the information on the Linked Sites or contained in the Search Results. No link to another site or the contents of and Search Result should be construed as an endorsement or recommendation of any information, goods or services referred to in the Linked Site or the Search Results.

Third Party Promotions

Any third-party promotions or advertisements appearing on this Site are subject to the terms and conditions supplied by the relevant third party. Dealings with these third parties are solely between you and the relevant third party and SMS shall not be responsible or liable for any part of any such promotion or dealing.

Disclaimer of Liability:

To the extent permitted by law, SMS is not liable for any loss, damage, cost, or expense incurred through the use of this Site, its unavailability, or in connection with any products, services, or information advertised.

Information Quality and Security:

SMS will regularly review its collection and storage practices to enhance accuracy. Suitable steps will be taken to ensure records containing Personal Information are stored securely and are accessible only to authorized personnel within SMS.

Cookies and Tracking Technologies:

SMS’s website may use cookies or other tracking technologies to enhance user experience and for analytical purposes.

Data Retention:

SMS retains Personal Information for as long as necessary to fulfill the purposes for which it was collected, or as required by law.

Rights of Individuals:

Individuals have the right to access, correct, or erase their Personal Information held by SMS, or exercise other rights such as data portability.

Updates to the Privacy Policy:

Changes to this policy will be posted on this page, with any significant changes communicated via email or through the website.

Children’s Privacy:

SMS does not knowingly collect Personal Information from children under the age of 13.


For further inquiries, concerns, or complaints, contact the CEO of SMS at 0413 190 197 or in writing at Chief Executive Officer, SMS, PO Box 1400, COOPAROO DC QLD 4151.