It is impossible to make informed decisions regarding your membership strategy without knowing your membership statistics. At the most basic level you should know your Retention Rate, Growth Rate, Loss Rate and Average Tenure – by each membership segment. If you don’t know how to work out these statistics, please download The Membership Managers' Handbook to get more information on how to do it.
Strategic Membership Solutions (SMS)
PO Box 1400, COOPAROO DC QLD 4151 AUSTRALIA
Telephone: 1300 852 303 Email: firstname.lastname@example.org